

What do you think about the campaign’s choices?Ĭ.R.: Red, white and blue are typical color choices, so that was predictable. Let’s talk about color, typography and the icon on top, which has since been removed. Kiran Ramsey: Well, Trump and Pence cozied up to each other pretty fast.Ģ. Lucy Naland: Probably not the definition of partnership Trump and Pence were going for. Here’s what some of The Daily Orange design team thought about the original logo.Ĭlare Ramirez: Somewhere between “Trump is trying way too hard” and “that is one ugly American flag.”Įmma Comtois: What is that T doing to that P? The icon, which has since been removed from the logo, was mocked relentlessly on social media. And on Thursday, the RNC’s fourth and final day, Trump officially accepted the Republican Party’s nomination for president of the United States.īut somewhere along the line, the spotlight shone on the Trump-Pence logo which featured a somewhat suggestive icon in the image of an American flag. His wife, Melania Trump, has been under scrutiny for the similarities between her speech at the Republican National Convention on Monday and Michelle Obama’s speech at the Democratic National Convention in 2008. He made the big announcement that Indiana Gov. The logo features a large blue "H" with a red arrow branching across the middle, pointing to the right.It’s been quite the week for presidential candidate Donald Trump. Hillary Clinton's campaign logo has already been released. He slammed the beige text in Ben Carson's logo as reflecting "the worst parts" of his character, and said that Chris Christie's logo "looks like it's been placed on a brick wall with some of the bricks missing." Veroni also condemned a few of the other logos used in the GOP's presidential nomination race. "They did an excellent job of encapsulating that in a very simple device." "It communicates this sort of a sense of a new day," Veroni said. The logo is a stylized red, white and blue "O," with a white hole in the centre, a blue arch over the top and a striped red field at the bottom, to represent a sun rising over a field. Veroni pointed to Barack Obama's 2008 campaign logo as one of the best political logos in recent history. "The new Trump logo, even though it's an improvement over the old one, fails that test," he said. Veroni said a political logo needs to be identifiable at many different sizes, so that it will look good on the side of an airplane or shrunk down to fit on a lapel pin. Veroni called the new logo an "improvement" over the last one, but he says it still has some issues. The second Trump logo positions the word "TRUMP" in blue over "PENCE" in red, with the campaign slogan "MAKE AMERICA GREAT AGAIN!" written in blue underneath, against a white backdrop. One user on Twitter shared an animated version of the first logo on Friday, to demonstrate the sexual connotation behind the letters. Trump and Pence are already considered a somewhat awkward fit, as the Indiana governor has openly contested a few of Trump's platform policies in the past. Veroni said the logo presents the wrong message, by suggesting that "Trump and Pence are the most awkward coupling in American politics." "The emotion that it communicates is a big feeling of unease because of the sort of mashed-up letters in the left corner," Veroni told CTV News Channel on Saturday. "Spin" author and political marketing expert Clive Veroni called the first logo "a bit of a trainwreck." He added that he's not surprised Trump's campaign withdrew the logo, as it failed to have the intended emotional impact. Trump's campaign introduced a new, text-filled logo to replace the more stylized first one on Saturday. However, many criticized the way in which the "T" and "P" were entwined, with the lower branch of the "T" penetrating the "P."

Mike Pence, positioned beside horizontal red bars to evoke an American flag. The first logo showed a blue combination of the initials "TP," for Donald Trump and his vice-presidential candidate, Indiana Gov. Donald Trump's presidential campaign pulled its first logo out of circulation after only one night, amid widespread criticism that the letters in the image were too sexually suggestive.
